They Lied to You. 

Specialization—Being the Best at One Skill—Is NOT the Key to a Better Life. In Fact, It’s Complete BS. In My New Book, I Reveal the Little-Known Secret to REAL Success In (Quite Literally) All Things, From Finances to Personal Fitness to Family Life.

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Avoid Specialization. Stack Skills Instead!  

Pre-order this book today to receive bonus gifts!

Dear human person (or, as the case may be, foreign lifeform…),

What if I told you—and, here, lean in, because I’m not sure I want everyone knowing about this—that there is a little known secret to success that is shared among many people who are considered to be the best in the world and most happy. 

And…what if I told you this little known secret had to do with them admitting—ironically enough—that they are really not the best in the world at anything, and it’s precisely because of that that so many people consider them successful.

Would you be interested in hearing more? Would you like to know why people who are so successful—financially, physically, emotionally, and spiritually—will often and readily admit to not being nearly as good at something as so many people think they are? If so, then please pay very close attention. I am about to reveal that important secret now.

Aside from the highest level athletes, the people who are most successful in life—the people who seem to have it all, so to speak, or to live the good life, as you sometimes hear it—people who have money AND contentment—success AND a happy family—people who have many friends and are healthy and fit and spiritually fulfilled—people who just seem to be good at almost everything and to have almost everything—is that they don’t really try to be the best at anyone thing to begin with: That is precisely the point.

Rather, these people only try to be good to great at many different things, and then combine those skills to form a competitive and creative advantage. The secret (and this really is a secret) is these people are not really specialists in the sense most of us would consider them. Instead, these people are generalists. And that, my little rabbit, is the key to a happy and prosperous life. Let me now tell you why that is (and answer a few other questions you probably have).

• So, what is a generalist, exactly?
• OK, I’m convinced. How do I become a generalist?
• What does being a generalist look like?
• Do you practice what you preach? Are you a generalist?
• Tell me where to start: How do I become a better generalist?

Avoid specialization.
Stack skills instead!

What does being a generalist look like?

The generalist is somebody who is good to great (or at least fairly competent) at a wide array of disciplines and subjects and skills. They can then use their diverse set of knowledge to seize opportunities totally missed out on by people who focus solely on one thing.

The generalist is the musician who knows YouTube marketing and how to network with people online. They’re the ones with millions upon millions of views, even if they aren’t the best drummer—or banjo player—in the world.

The generalist is the high-powered, new age CEO who has the people skills, persuasive abilities, and speaking talent to manage bunches of people who are a whole lot better than they are at one specific, little thing. The CEO is not somebody who is the best at anything. The CEO is somebody who is great at a lot of things. That’s what makes them effective.

The generalist is the writer who can also produce their own advertisements and promotions and marketing hooks. They’re the person who sells books because they know how to get their books sold, even if they aren’t the most amazing storyteller in the world.

The generalist is the online entrepreneur who knows just enough about everything to effectively outsource and organize all the menial, specialist tasks—web design, SEO, etc—so they can focus their efforts on generating profit rather than writing Javascript. The generalist is the person who finds success exceptionally quickly, because they’re OK with not having to do any one particular thing themselves.

The generalist is the fitness coach who has more clients even if they don’t have quite so big as muscles as their competitors, because they took the time to not only get in shape, but also to study management and systems for scaling a business empire.

Generalists don’t work for specialists; they hire them. Generalists are the ones running the show. They are the modern Renaissance Man (or Woman!). They are impressive in so many ways, and because of that, garner far more attention and success than people striving to be the best at any one thing, and not quite succeeding.

Tell me where to start: How do I become a better generalist?

So, I’ve written a book about How to Be Better at Almost Everything, and why you should be. This book is about skill stacking: How to acquire and combine skill so you can foster that utter most creative and competitive quality within you. So you can find not only success, but fulfillment in that success, all the way through.

“There is a moment, early in the book, where Pat discusses freedom. This insight stopped me in my tracks: it is a nuanced point that we should discuss at the table with our family, from the podiums of the classroom and from the pulpits at church. Yes, Pat includes to-do lists and discussions from Aristotle, Aquinas, and C.S. Lewis, but I like his forceful argument for appreciating and embracing generalism that springs from an understanding  of freedom. This book is an easy read/must read. So much of this book is easily adopted into one’s life, and I will be saying a small prayer/mantra each time I enter my home hoping everyone will read this book.”

Dan John, author of Never Let Go

In this book you will discover:

• Why skill stacking > specialization and how to apply this principle for success in every area you can think of, financial, physical, mental, and spiritual
• How to learn virtually any skill in a hurry through the same principles a person would apply in the weight room
• What specific skills every person should have and how to get them—skills that are universal and helpful for achieving anything
• What specific skills every person may be interested in (but might not need)—and what these specific skills (like music and martial arts) can teach us about developing skill in general
• Why perfection is often the enemy of improvement and how to know when “good enough is good enough” so you can start getting ahead and stop obsessing over things that really don’t matter
• How to master the fundamental skill of persuasion and why this is essential for success
• How to practice better and learn quicker: Ways to structure a skill-building routine for maximum efficiency
• How to make constant daily improvement at something on limited time so you can get ahead even when you feel behind
• How to learn (or improve at) one thing every day, so you are always progressing to a higher level in life
• Why money is important but not everything there is in life and how to make money in a way that is both fulfilling to yourself and generous to others
• How to turn a profit from your passion (however bizarre) by surrounding what you love with skills that are attention-grabbing; skills this book will absolutely teach you. Yes, you can make money—and very good money—doing obscure things. You just need to learn the secret of skill stacking.
• Why being a generalist (and NOT a specialist) is also the best way to get in shape fast while experience lifelong, vibrant energy and health
• Why spirituality and faith are also a skill and how these can be developed and deployed to orient you toward a life that is altogether productive and complete
• How to start a business around doing what you love—based on the skills we’ve developed—with a minimum of equipment and investment.

I wrote this book because I was never the best in the world at anything, and wasted a lot of time going the wrong way in life. I wrote this book because I want to show the world that specialization is no longer the way ahead, but a frantic and confused game, and ultimately a futile trap that so many people are falling into.

I am not promising that being a generalist is easy. There is work involved. No skill develops by itself. But I am promising that I can give you a way to get better at anything that interests you and everything that’s important and interesting to others, through a minimum effective dose of practice habits. Just one hour a day, that’s all you’ll need.

And I further promise to teach you everything I know about stacking and combining skills to find success in every which way; particularly business, but even beyond business: In friendships, health, fitness, and the spiritual life, as well. Only a specialist cares about one thing, like money. A generalist is somebody who wants it all and can have it all.

This book is a personal mission of mine, a statement to everybody who has ever been mislead (as I was mislead) by thinking the way ahead is by focusing and getting good at just one thing. My goal is to shake the system up, to show that we’ve been thinking about success—and life, in general—in completely the wrong way for at least a hundred or more years.

Because of that, I’m doing everything I can to get as many copies of this book out there. This, of course, means that I am asking for your help. Part of that request is for you to read this book and practice it and implement what I say, so you can find the happiness and success and creative fulfillment you’re looking for. For you to personally experience just how powerful being a generalist can be.

The other part of that request is for you to help get the word out to others. The world needs more generalists and the more generalists the world has, the better off everybody will be. Unlike specialization, generalism is not cannibalizing. One generalist is never in competition with another generalist, since every passion and stack of skills is unique. Generalists only benefit other generalists, and because of that, I’m asking for your help there, as well. We need to get this message out.

This is why I am giving away everything I can to get this message (and this book) into the world. I am even willing to “bribe” people in order to do it!

Which means I am giving away a fairly ridiculous amount of free training, bonuses, and resources to anybody who purchases one or more copies of How to Be Better at Almost Everything. This training not only includes additional material about skill stacking, but also courses on how to develop certain types of businesses and skills — everything from fitness to persuasion and more.

Check out the bonuses below! 

Once you’ve pre-ordered How to Be Better at Almost Everything from one of the booksellers linked below, complete the following form to access your free resources.